Project Overview
Nestled in the heart of West Boca, Palm Haven is more than just a residential community – it’s a sanctuary of modern luxury and timeless elegance.
Palm Haven blends modern comfort with serene living. Our team crafted a brand identity that speaks to those seeking a luxurious, yet inviting lifestyle in South Florida. Featuring a warm blue color palette and a calm, welcoming brand voice, this project captures the essence of relaxation—creating a home that fulfills every need.
Services Provided
BRANDING
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Brand Discovery & Research
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Name Conceptualization
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Logo & Icon Design
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Visual Identity
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Brand Voice
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Brand Style Guide
DESIGN
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Stationery Design
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Outreach Brochure Design
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Floorplan Template
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Sitemap Template
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Signage & Wayfinding
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Digital Campaign Design
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Social Media Graphics
BRANDING
Palm Haven’s brand identity was crafted to embody a serene and tranquil community atmosphere. Centered around a calming blue color palette and delicate line illustrations inspired by palms and nature, the design reflected its foundation in refinement and tranquility. These elements seamlessly aligned with the brand’s pillars of serenity, timelessness, and luxury, resulting in a visual identity that harmoniously blended a sense of community with refined living.
DESIGN
Using its new identity, our team designed a cohesive set of stationery items, from e-signatures to business cards, that perfectly reflected the brand. Additionally, the color palette, typography and icon were thoughtfully incorporated into each piece, creating a unified and professional aesthetic that reinforced the brand across all touchpoints.
