Hundreds of campaigns were advertised this summer, delivering bold and attention grabbing headlines that set a new standard to traditional marketing. From the sunny beaches of Mallorca to billboards in London, we gathered our top performing marketing campaigns of Summer’ 25.
Mary Rego is the Visionary Founder and CEO of The Brand Collective As the Founder and CEO of The Brand Collective, Mary Rego is at the helm of the 0.1% of creative agencies owned by women. With almost three decades of experience, she has consistently pushed the boundaries of branding,…
In the ever-evolving landscape of digital marketing, brands are constantly seeking new ways to engage with their customers and drive conversions. One channel that has experienced a significant rise in popularity in recent years is SMS marketing. With the widespread use of mobile devices and the increasing preference for texting,…
Long gone are the days when social media was just a fun addition to a traditional marketing strategy or campaign. Now, most brands and businesses understand that social media is important, but aren’t quite sure how to implement it in a way that will drive growth and revenue. Besides the…
There’s no question that TikTok has taken over the world of digital marketing quicker than any other social media platform has in recent years. Some might even go on to say its content is “addicting” for being programmed to specifically fit each user’s interests. That being said, it’s also the…
From a large portion of the population still working remotely and children having to learn digitally, to virtual doctor visits and smaller group gatherings, one thing that we can all agree on is that being online has taken up a big part of most of our lives in 2021. Social…
The pandemic has brought a lot of change into the world of marketing. The way we interact, engage, and even advertise has completely shifted. While tech has always been one of the leading industries, the effect of Coronavirus significantly sped up the timeline on development of online tools and virtual…
2020 has brought some interesting changes to the world as we know it. Not only has it revolutionized our personal lives but business strategies as well. This year, a majority of brands have found themselves needing to utilize their social media channels in new ways that they’ve never done before.…
It may come as a shock to you, but Millennials make up a substantial portion of the U.S. population, and with such varied hobbies, values, and social views, it’s no wonder that millennials are one of the hardest groups to market products and services to. So just how large is…
We recently wrapped up our event production for our client 9 Story, our team reminisced how we transformed an already beautiful venue into a “WOW” interactive experience for guests. Down the rabbithole of our conversation, we excitedly chatted about some of our favorite music festivals coming up locally and how…
