Project Overview
From it’s revamp in March 2019, El Tucán has transformed into one of Brickell’s hottest dinner party concepts, featuring lush jungle vibes that transports guests to a tropical paradise as soon as you step through their doors.
From it’s revamp in March 2019, El Tucán has transformed into one of Brickell’s hottest dinner party concepts, featuring lush jungle vibes that transports guests to a tropical paradise as soon as you step through their doors.
Services Provided
BRANDING
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Brand Consulting
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Brand Strategy
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Brand Development
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Brand Identity
MARKETING
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Event Coordination
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Marketing Support
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Email Marketing
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PPC/Remarketing Ads
DESIGN
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Brochure Design
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Menu Conceptualization
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Menu Design
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Merchandise Conceptualization
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Flyer Design
DIGITAL
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UX/UI Design
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Full Web Development
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Web Maintenance
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SEO Installation & Optimization
BRANDING
In order to bring El Tucán’s new tropical identity to the forefront, we revitalized their visual identity on social media, their website, and all things digital. The integration of foliage, animal print, and hybrid of colorful floral and fauna portrays the essence of life reminiscent of tropical forests that allows guests to immerse themselves into a dining experience they’ve never seen before.
DESIGN
To keep all of El Tucán’s guests updated on revamped appetizers, entrées, and cocktails at the restaurant, we created a newsletter and eblast template that exudes the venue’s signature wild and exotic celebratory vibes. The newsletter and eblasts feature updates on the weekly entertainment, new delectable dishes, and their signature tropical handcrafted cocktails.
MARKETING
In addition to El Tucán’s venue and menu revamp, their weekly ladies’ night on Wednesdays “Passionata” draws a new audience, adding a special Latin edge to Brickell’s nightlife scene. In order to create a local buzz, we created strategic remarketing advertising campaigns, allowing locals to find El Tucán for their next dining and party destination.
