Dana Bandi

Project Overview

A fashion brand offering high-quality textiles and flattering silhouettes that not only complement one’s figure but also instill confidence, empowerment, and self-love.

Dana Bandi is an Asian women-owned clothing brand that caters to women seeking an elevated and timeless addition to their wardrobe. Dana Bandi takes pride in offering high-quality textiles and flattering silhouettes that not only complement one’s figure but also instill confidence, empowerment, and self-love. We were entrusted with the comprehensive task of crafting and introducing her brand to the world. Our responsibility encompassed a full spectrum of services, from branding and design to web development and marketing, ensuring a seamless and impactful launch for Dana Bandi and beyond.

Services Provided

BRANDING

  • Brand Discovery & Research
  • Name Conceptualization
  • Logo & Icon Design
  • Visual Identity
  • Brand Voice
  • Brand Style Guide

MARKETING

  • Marketing Strategy
  • Social Media Strategy
  • Social Media Management
  • Social Media Advertising
  • Email Marketing
  • PR Support

DESIGN

  • Stationary Design
  • Product Packaging
  • Digital Campaign Design
  • Social Media Graphics
  • Lookbook Design

DIGITAL

  • UX/UI Design
  • E-Commerce Web Design
  • Full Web Development
  • Web Maintenance
  • SEO Installation & Optimization

MEDIA

  • Photoshoot Moodboard
  • Product Photography
  • Lifestyle Photography
  • Talent Sourcing

BRANDING

Dana Bandi was developed with sophistication and minimalism in mind. Our team created a visual identity that allowed the clothing to shine and a brand voice that encourages it’s shoppers to feel confident in themselves and the brand. We enhanced their refinement through a cohesive neutral color palette, imagery style, and typography style.

DESIGN

To demonstrate it’s minimalism, our team thoughtfully curated the brand’s packaging, making sure to keep the design neutral and clean. Our various digital templates and stationary samples further shows our commitment to the Dana Bandi brand through it’s play with typography treatments and spaced out layouts.

DIGITAL

Dana Bandi worked alongside our web team to develop a full website that clearly communicates who the brand is. Through wireframing and UX/UI design, our team was able to create a website that is user friendly and also allows its users to get a true feel of the brand.

MEDIA

Our team directed a captivating photoshoot that effectively brought the clothing to the forefront of the brand. By creating clean and simple product shots and video, we were able to showcase the clothing in an authentic and clean fashion.

MARKETING

Our team directed a captivating photoshoot that effectively brought the clothing to the forefront of the brand. By creating clean and simple product shots and video, we were able to showcase the clothing in an authentic and clean fashion.

LAUNCH EVENT

For the official launch party for Dana Bandi, our marketing team concepted an event in New York City. To help with the event, our design team worked to create various collateral pieces including a step and repeat, coasters, and gift bags.